Friday, August 12, 2011

Ace Hood 'Tear the Roof Down' Director Clifton Bell Producer Brendan Cochrane




Back in New York for a quick studio shoot that ended up being changed and changed again for cameo schedules and then a different track. Ace Hood has a really great sound and great delivery. I'll be honest to say when I heard the name and knew the variables I was like another hip hop video who? After listening to the track and seeing Ace perform he will definitely surprise you. I also have to give a special thanks to William Marshall Art Department who is going to be the new 'go to guy' he can build anything and is beaming ear to ear when he does it which means he is enthusiastic about work which I love. Shout out to Clifton Bell who is on a roll!

J Cole Featuring Tre Songz "Can't Get Enough' Director Clifton Bell Producer JeVonne Cortez




I Can't Get Enough of Barbados!!! What an awesome shoot with a terrific crew for artists J Cole & Tre Songz and a surprise cameo.
I wish I could post some of the set photos which really highlight what a great shoot this was but I understand they are keeping a tight wrap on this project until its release. This project will definitely put Clifton Bell on the map for some large scale productions.
I was grateful that Cliff asked me to assistant direct and come down and keep things on schedule. We had a number of challenges one of them being they decided to shoot a completely different video the day before we were scheduled to shoot which left everyone scrambling to accommodate the new treatment. Another challenge was communication. Going into a different country with a mixture of US and local crew with no walkies was challenging to coordinate multiple set ups, company moves and logistics of equipment and resources involved. Despite all the obstacles, I have a new appreciation for the video commissioner who made me a true believer. There is definitely a method to her madness and this video was far better than what was originally proposed. The crew, director and talent really brought this one home. I am really grateful to have been a part of this and it will be stand out work. Brandon Cox DP shot on 2 Epic M's and one exciting detail is switching batteries by Jet Ski when the camera is on one boat and the equipment on another. Special thanks to the people of Barbados who were awesome. I hope I can return there soon!
As an update here is the video:

Wednesday, August 3, 2011

Imelda May "Road Runner" Director Derek Pike Producer Brendan Cochrane


Imelda May "Road Runner" shot on location in New York City with multiple locations and a roof top performance. I am really excited to have the opportunity to land our first working relationship with Decca, Shameless, Universal UK. Basically its pretty common that LA and other major cities have strong production companies to look to for large projects with short turn around times. New York is pretty open. We seek to be that 'go to company' for every type of production from independent to large scale multi-day shoots. When Decca reached out we only had a few days prep, and there were several challenges as we were communicating with the 6 hour time difference and answers and decision making needed to be undertaken quickly if we were going to be able to accomplish the treatment which involved multiple set ups. Derek Pike was great to work with because he cares about the work and is very focused. A lot of times directors have an idea of what they want but are not conscious of company moves, set up and break down times, external factors that may affect production, and time. Derek literally shot for the edit and was right on schedule. The production was seamless and the dailies look great. I'm definitely looking forward to more projects with the UK. I would also like to thank the Mayor's Office and the New York City Parks Department who were extremely accommodating under the tight turn around given. Special thanks also to the crew who kicked ass on this one: Karl Kim, Bruce Cole, Big Shot Productions, Rob Lau, Film Emporium, Robyn, Natasha, Elspeth, Graeme, Elliott, and Charlie. Stay tuned more to come.

Tuesday, July 26, 2011

Vita Chambers "Phoenix" Producer Roy LaManna Director Brendan Kyle Cochrane



Awesome I mean really awesome shoot for artist Vita Chambers. I am so grateful to Roy LaManna, Evan, Carl, Christie, Vita and everyone at SRP records for literally letting me run with the project. This was a very well orchestrated multiple location shoot with multiple cameras and production variables involved. I will probably supplement the blog later as I can't talk too much about the actual footage until its released. The footage, track, and the crew worked tirelessly to get the best product given the budget. This one is definitely going to make some heads turn. Big and warm thanks to Vita Chambers who is delightful to work with, Evan, Carl, Christie, and everyone at SRP records, Roy LaManna, Anthony, Max, Graeme, Charlie, Elspeth, Robyn, Natasha, Brian, Marc, the City of New York and the Parks Department. You all made this happen!

Tuesday, July 12, 2011

Company Expansion


After a six month hiatus Brendan Cochrane and NYLAHD are back in business. There should be a New York Times article coming out shortly which will detail the brief hiatus and which will definitely illuminate the company and personal challenges faced and overcome.
I'm definitely grateful to my fiance Elspeth Brown who held down the company during my absence. Coming from the dance world with aspirations to direct and produce Elspeth will add a different dynamic to the company which I am excited to see as we are already in pre-production on new original programming. We have expanded to a brand new team and are transitioning into original content and new media production. We will of course continue to build upon the success of the music video and commercial world - continuing to build and grow with solid relationships with both companies and people that have gone on to do some great work. The new frontier will see NYLAHD as the premier 'go to' company from everything from commercials, music videos, and viral campaigns to narrative and original programming. We have added some team members which over time you will see blossom and grow as new and exciting projects develop. For now its back to work and stay tuned because its about to be on!

Monday, November 29, 2010

Eyes of a Blue Dog Dance Promo Director Brendan Cochrane Producer and Creative Director Elspeth Brown



A great shoot for Eye's of a Blue Dog Dance Company. Shot on location at my residence on Red MX this was a dual dance and narrative piece geared for promotional use by the dance company. Getting full coverage was challenging with a set of primes and one camera and having the short light days we are now having but we got it done and everyone worked really well. The dancers were awesome and so was the crew. Big thanks to Elspeth Brown, Eyes of a Blue Dog, all the dancers, Tony Segreto, Charlie Zwick and the rest of the crew. Stay tuned more to come.

Johnny & Marcos Director Frank Blanco DP Marshall Coles




Another good shoot with Director Frank Blanco and Johnny & Marcos. Shot in Sandy Hook NJ NYLAHD provided camera support to Florencio Films. This gave me a chance to test out my new camera cart with back up battery and Mitchell Mount and Monitor stud.
The cart has now been officially upgraded to have a 27" iMac for dailies which is popular in the photo world. I feel confident that with budgets coming back and people demanding the latest and greatest technical support having large scale dailies and the addition of two 17" Mac Books on set color and editing will be a popular resource. Good shoot overall - first time working with Marshall Coles who is very talented.